Advertising is a loaded subject, and Wikads is involved in many types of advertising. For online Advertising there are 3 main areas of primary concern to most businesses that Wikads is well experienced to help with.
Search Engine Optimization
We employ various techniques with the basic goal to increase your website traffic (or number of people coming to your website) by increasing your visibility in Google (usually meaning having your website listed 1st for a specific search term, phrase, or location).
Search Engine Marketing (SEM)
Many people refer to this as Google Adwords (for Google) which is measured by pay per click (PPC) or pay per impressions (PPI). Wikads can set up your Google Adwords campaign to most effectively reach your target audience, increasing click through ratio's (CTR) and lowing your PPC. Miss-managing an Adwords campaign can be costly, with simple mistakes costing hundreds of dollars and having no direct results for your company. We are Google Accredited, and our Adwords specialists deliver results.
With websites like Facebook and Twitter earning businesses viral attention they could never afford to achieve through organic Search Engine Optimization or expensive Google Adwords PPC campaigns. More so, the target marketing of specific demographics and distinct personal likes and groups make SMM an extremely powerful marketing machine, especially for branding. Its not a question of "should you be on Facebook/Twitter", it's a question of "are you doing it right" or "are you doing it better than your competition".
